African Artists Reach Youth with Christian Comics
May 2017
Steve Jobs, former CEO of Apple Inc., once said, “When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. After a while, it seemed obvious to them.” Greg Burgess experienced exactly that. After spending time in French-speaking Africa, he simply saw something that was obvious. Creative action was his only possible response.
Greg attended Grace College in Indiana as an English and Business Administration major. He finished the last year of his degree in Lyon, France, and it was one of the more formative experiences in his life. While he was there, Greg volunteered at the publishing house called Éditions Clé, founded by former Encompass Director Tom Julien. After his studies were completed, Greg returned to the U.S. and worked as a writer for local newspapers. Though after such a positive experience in Europe, he felt compelled to work in missions. When Encompass World Partners asked him to return, Greg packed his bags. He started his work with Editions Clé as an Encompass Global Worker in 1990. Since then, Greg has worked on publishing Christian books and Bible software through Clé. Over 15 years ago, a friend invited Greg to go on his first ever outreach trip to French-speaking Africa. Though the trip focused on other ministries, Greg couldn’t help but connect with Christian publishers and writers. While he was there, he made two observations. First, the majority of the content being offered in the region centered on a Western audience, which neglected culturally relevant topics for Africans. Second, most of the content available was not very attractive to the majority demographic: African youth.